“Fashion is above all a visual experience.
Then a tactile experience - once the fabric has been touched, sensorial
information run fast to the brain and from there thousands of particles
of pleasure are flooding your body to form the emotion
that will make you buy (...) For these experiences, brands start
playing the "game" of marketing – the strategy - every seemingly random
piece being placed with a purpose so precisely, that exclamations like
"I'll buy it!", "I want it!" are part of the plan.”
(from Fashion Consumer, soon)
Niciun comentariu:
Trimiteți un comentariu